Archive for the ‘work’ Category

HEWEB24: One-word SEO

Monday, September 23rd, 2024

One-word SEO — a vastly simplified approach to using data to optimize your site Patrick Kelly — Harper College With Search Console, Google gives us all the data we need to do SEO — so why is it so hard? The problem is, there are too many similar-sounding phrases that are just variations of the […]

Analytics & AI summit 2024

Tuesday, April 30th, 2024

Today I’m attending the Analytics and AI summit put on by the HighEdWeb association. It is an online summit featuring various speakers across the fields. This is just a place for my notes. Leverage AI and Analytics to Supercharge Your Content Brian Piper — University of Rochesterhttps://brianwpiper.com/getmyslides/ We all need to create incredible content, put […]

HEWeb #DPC4: How we built a design system storefront with WordPress blocks

Wednesday, October 11th, 2023

Red stapler winner! Monday, October 9, 2023, 2:45 PM – 3:30 PM EDTMike Henderson – NewCity A well-designed storefront can be a valuable asset for your working design system. Building on the Atomic Design principles established by Brad Frost, a storefront is a useful way to take your components out of the workshop and display […]

HEWeb #AAI11: Modernize WordPress for a multi-developer, multi-environment workflow

Tuesday, October 10th, 2023

Tuesday, October 10, 2023, 4:00 PM – 4:45 PM EDT Chris Gilligan – The University of Tennessee-Chattanooga WordPress has a ridiculously low point of entry, and that may be fine for a single developer or site owner who does everything from the Dashboard and Theme Customizer. But what if you have multiple developers and multiple environments? […]

HEWeb #DPC10: Level up: Boost engagement with online games

Tuesday, October 10th, 2023

Tuesday, October 10, 2023, 2:45 PM – 3:30 PM EDT Lin Xue – Cornell University What’s your favorite phone or computer game? If you have ever played or watched someone else play, then you know how engaging a game can be. Using gamification to boost engagement is part of the Cornell alumni marketing team strategy. But, […]

HEWeb #DPC9: How to extend WP-CLI for fame and fortune

Tuesday, October 10th, 2023

Tuesday, October 10, 2023, 1:45 PM – 2:30 PM EDTPaul Gilzow – Platform.sh You’re using the WordPress Command Line Interface (WP-CLI) to automate your workflows, WordPress site set-ups, adding users, etc. You’ve even added it to your CI/CD pipelines to automate behavioral testing and configuration of your testing environments. Recently you added a new plugin […]

HEWeb #OCS8: Write emails people will readHEWeb

Tuesday, October 10th, 2023

Tuesday, October 10, 2023, 10:45 AM – 11:30 AM EDT Day Kibilds – Ologie Do people read emails anymore? Yes — they do. But not the way you think. This talk will show you exactly how to write subject lines, optimize your links and lay out your email copy so your message gets across. Notes:

HEWeb #MTP7 Making remote teamwork work

Tuesday, October 10th, 2023

Tuesday, October 10, 2023, 9:30 AM – 10:15 AM EDT Jesse Lavery – University of Mary Washington and Curtiss Grymala – University of Mary Washington and Ryland Willis – University of Mary Washington Remote work in higher ed seemed unthinkable, until the events of the past few years forced the issue. While we know that our […]

HEWeb #DPC6: Building a homegrown university portal with a tiny team

Tuesday, October 10th, 2023

Tuesday, October 10, 2023, 8:30 AM – 9:15 AM EDT Andrea Wasiura – SUNY Fredonia and Jonathan Woolson – SUNY Fredonia Follow our small web team of two on our journey to build a homegrown campus portal in the Drupal CMS we dubbed My.Fred. We’ll cover the steps we took to gather requirements and user feedback […]

HEWeb #SMS5: Train gone sorry: Deaf representation on social media

Monday, October 9th, 2023

Monday, October 9, 2023, 4:00 PM – 4:45 PM EDT Aimee Whyte – Rochester Institute of Technology “Train gone sorry” is a sign language idiom used by Deaf people that is akin to “missing the boat.” There is an abundance of Deaf and DeafBlind people and communities on social media — and this includes content creators, […]