Just received the audience feedback from my 2010 HighEdWeb presentation and wanted to share. Thanks again to everyone who attended! Evaluation Summary Looks like I scored above average for both my track and the overall conference – nice! In fact, the numbers give me an average score of 6.52. This is higher then the 6.44 […]

As someone who manages a bunch of wordpress installations, I can easily tell you the most frequently asked questions have to do with images: “how do I upload images” or “why is my image the wrong size/proportions”. There are detailed support pages available. But, it seemed like a good idea to put the basics here: […]

A few months ago we changed the resources index on www.pcc.edu. Rather than one long list, visitors are initially presented with the student resources. An interface at the top allows you to switch to faculty, or a list of all the resources. We included a hash feature, so that faculty could link directly to the […]

Last month, I was asked to speak at two conferences (HighEdWeb, NCMPR). During both, I showed slides of our neat 50th website that lets people add a story to the map. Since then, I have received several requests for more information and code. I already posted some of the essential code here, but people want […]

Propeller Communications President Sue Kirtland will help us understand the importance of accurately depicting our college to maximize return on all media investments-traditional and non-traditional. Through the use of actual case studies, take a look at the five elements of successful visual messaging, a more powerful approach to brand positioning that will automatically trigger desired […]

Presented by Al Stavitsky, senior associate dean and Portland director, School of Journalism and Communications, University of Oregon. Lunch and Keynote Speaker Notes All ad revenue for news sites (even online) is going down. Organizations are shedding staff and cutting costs. Partnership models are changing: Historical competitors Educational institutions Nonprofits and News Exchanges Citizens and […]

Dana Haynes, PCC Public Affairs manager, recounts the day PCC experienced a “data breach,” in which a flash drive was stolen from a staffer’s car. Among the missing items were 2,900 names and Social Security numbers. While the PCC community geared up for a many-day-long marketing nightmare, the Public Affairs Dept. and others put into […]

Adam Davis, of Davis, Hibbits and Midghall has more than 30 years of experience in all phases of public opinion research. His has conducted hundreds or research projects throughout the United States and on location in Europe and Japan. Notes Calls himself “Mr Doom and Gloom” – I can respect that. Says were at a […]

PCC’s lead web designer Gabriel Nagmay has spearheaded their college’s revolution in how it delivers its stories and gauges success. Today, from tweeting and blogging to RSS feeds and Google Analytics, Nagmay has led the college into a new era. Hear about the tools and techniques Gabriel used for PCC. Learn how to maximize your […]

Mark Heiman Senior Web Application Developer, Carleton College The beard is part of the job – who knew??? We all of us are doing a really bad job at building alumni sites/communities. Hella? Yes, he worked it into his presentation! Social media is necessary but not sufficient There is no correlation between web engagement (logging […]